What is Page Rank?

What is Page Rank?

Often I am asked what is Google PR?  Well in Google terms it does not refer to Press Release.  Instead it refers to Page Rank.  Page Rank is an algorithm that was developed by Larry Page as a method of determining the importance of a webpage. Essentially, Page Rank...
Aftermath:  Google Panda 4.0 Update 25

Aftermath: Google Panda 4.0 Update 25

On May 20th, Google released its 25th update of Google Panda.  The idea behind the Google Panda Algorithm is to prevent websites with poor content quality scores from working their way into your google search results.  Google estimated that Panda will affect different...
The Relevance Of Quality Score

The Relevance Of Quality Score

Since revising their AdRank system in 2013, Google has finally updated their Adwords white paper and Insights video.  Both are shown at the bottom. Now in white paper, Google simply states that a Quality Score is a guide rather than a hard fast rule.  Much like a...