Pay Per Click

Google will now show your My Business ratings and reviews long side your Google Adwords Advertising.  This is important because now your My Business listing results become a major factor in internet marketing.  To show these ads you will need to use local extensions.Google has confirmed that, starting now, ratings from Google My Business listings are able to appear alongside...

Microsoft Bing is now upgrading their Ad Service to allow internet marketers to target individual devices. As of yesterday, Bing will now tack on Smartphone targeting onto any current PC or Tablet only for advertising campaigns. This now helps Bing advertising campaigns to be similar with Google Adwords.Microsoft recommends that advertisers combine campaigns with overlapping keywords. Now, separate campaigns with...