On August 1st, the SEO community noticed a large drop in traffic due to a Google update. This has been one of the biggest updates that I have personally seen Google do. Some of the sites saw little to no change. However, the interesting thing was that those that those sites that saw the algorithm change were deeply affected. Google...
Google has recently partnered with 6 food delivery providers across the United States to allow you to quickly place online orders directly from a Search Engine Results Page (SERP). Individuals searching for local restaurants will see "Place an Order" link appear on restaurants the service is available from. Then the user just needs to tap the preferred delivery service and place their...
Last week Google issued news that non-mobile friendly sites will not be looked upon as favorably as sites that have a mobile friendly tag. The reason behind this is that Google is trying to provide a better place to perform searches on mobile devices such as tablets and smartphones. Mobile devices now account for over 30% of all search traffic....
A global survey was conducted of 27,000 people by PR firm Edelman reveals that 72% of those surveyed trust online search engines, while 64% trust traditional media. Social media fell behind both at 59%. Check out the report by Quartz....
Google algorithm Panda 4.1 update is currently being rolled out. Over the Oct. 4th weekend many thought Google had finally released the Penguin update. However, word from Google insiders is that the Panda update will be a long slow rollout. So what is the Google algorithm Panda 4.1 update? For Google search it helps identify thin site content. The goal of Panda is...
Often I am asked what is Google PR? Well in Google terms it does not refer to Press Release. Instead it refers to Page Rank. Page Rank is an algorithm that was developed by Larry Page as a method of determining the importance of a webpage. Essentially, Page Rank treats each link to a website like a vote. Each link equals...