Search Engine Optimization Tag

Voice Search Voice Search is increasing in use for internet searches.  With the rise of digital assistance such as “Siri” or “Hey Google” as well as the advent of smart speakers, voice search will obviously continue to increase in its usage.  ComScore recently estimated that 50 percent of all searches will be voice based by the year 2020.Why, you ask?  Well...

One of the best ways to boost your site’s SEO ranking is through backlinks. These are links from other websites to your site. When Google first began as a search engine, backlinks were a major method used in determining type of content on the site, as well as, the popularity of the website. While Google’s algorithm has changed over the...

Google announced that on April 21st they will make a change to their search algorithm. That change is to create a more mobile friendly algorithmic change.   If your website is attached to Google’s webmaster program, then you may have seen, over the last month, a message that your site is not mobile friendly. So if you have not made your...

By using Google's My Business service you can control the look that your company has across Google properties. One big change is that now though this service you can control first images a client views though an image search. This can happen by using your My Business photos. You can control up to six categories of images a client may...

Google algorithm Panda 4.1 update is currently being rolled out.  Over the Oct. 4th weekend many thought Google had finally released the Penguin update.  However, word from Google insiders is that the Panda update will be a long slow rollout.So what is the Google algorithm Panda 4.1 update?  For Google search it helps identify thin site content.  The goal of Panda is...

Often I am asked what is Google PR?  Well in Google terms it does not refer to Press Release.  Instead it refers to Page Rank.  Page Rank is an algorithm that was developed by Larry Page as a method of determining the importance of a webpage.Essentially, Page Rank treats each link to a website like a vote.  Each link equals...