by Jason Ruth | Apr 5, 2018 | Website Design
One of the biggest decisions in designing a website is deciding on a content management system (CMS). The reason you want a content management system is that they make updating a website much easier. A content management system makes updating a site with no experience...
by Jason Ruth | Aug 5, 2017 | Pay Per Click
Google will now show your My Business ratings and reviews long side your Google Adwords Advertising. This is important because now your My Business listing results become a major factor in internet marketing. To show these ads you will need to use local extensions....
by Jason Ruth | Jun 5, 2017 | SEO
Being in the search engine marketing business, I am often asked about how a site catalogs web pages and how it can determine searches. A search engine’s goal is to provide the most relevant searches possible. If they don’t provide that then people will stop using...
by Jason Ruth | Jan 5, 2017 | Google, SEO
Google has recently partnered with 6 food delivery providers across the United States to allow you to quickly place online orders directly from a Search Engine Results Page (SERP). Individuals searching for local restaurants will see “Place an Order”...
by Jason Ruth | Jun 1, 2016 | SEO
One of the best ways to boost your site’s SEO ranking is through backlinks. These are links from other websites to your site. When Google first began as a search engine, backlinks were a major method used in determining type of content on the site, as well as, the...
by Jason Ruth | May 1, 2016 | SEO
Google announced that on April 21st they will make a change to their search algorithm. That change is to create a more mobile friendly algorithmic change. If your website is attached to Google’s webmaster program, then you may have seen, over the last month, a...
by Jason Ruth | Sep 1, 2015 | Pay Per Click
Microsoft Bing is now upgrading their Ad Service to allow internet marketers to target individual devices. As of yesterday, Bing will now tack on Smartphone targeting onto any current PC or Tablet only for advertising campaigns. This now helps Bing advertising...
by Jason Ruth | Aug 1, 2015 | SEO
By using Google’s My Business service you can control the look that your company has across Google properties. One big change is that now though this service you can control first images a client views though an image search. This can happen by using your My...
by Jason Ruth | Aug 1, 2015 | Social Media Marketing
In the first part of this year, tweets from Twitter will begin to show up in Google searchs. This is big news because tweets now will be seen by more than the 284 million users that are on Twitter. This makes using Twitter a bigger part of your overall internet...
by Jason Ruth | Jul 1, 2015 | E-mail Marketing
What’s The Best Time To Send A Marketing E-mail? In life timing is everything. You may need reminders or gentle nudges but if the timing is not right you simply are just not going to go above and beyond to complete that task or to buy that product. This is...