Mobile friendly sites have a lead in search rankings
Last week Google issued news that non-mobile friendly sites will not be looked upon as favorably as sites that have a mobile friendly tag. The reason behind this is that Google is trying to provide a better place to perform searches on mobile devices such as tablets...
Google is a more trusted News Source than Traditional Media
A global survey was conducted of 27,000 people by PR firm Edelman reveals that 72% of those surveyed trust online search engines, while 64% trust traditional media. Social media fell behind both at 59%. Check out the report by Quartz.
Google Algorithm Updates
Google algorithm Panda 4.1 update is currently being rolled out. Over the Oct. 4th weekend many thought Google had finally released the Penguin update. However, word from Google insiders is that the Panda update will be a long slow rollout. So what is the Google...
What is Page Rank?
Often I am asked what is Google PR? Well in Google terms it does not refer to Press Release. Instead it refers to Page Rank. Page Rank is an algorithm that was developed by Larry Page as a method of determining the importance of a webpage. Essentially, Page Rank...
Aftermath: Google Panda 4.0 Update 25
On May 20th, Google released its 25th update of Google Panda. The idea behind the Google Panda Algorithm is to prevent websites with poor content quality scores from working their way into your google search results. Google estimated that Panda will affect different...
The Relevance Of Quality Score
Since revising their AdRank system in 2013, Google has finally updated their Adwords white paper and Insights video. Both are shown at the bottom. Now in white paper, Google simply states that a Quality Score is a guide rather than a hard fast rule. Much like a...
