by Jason Ruth | Jul 11, 2018 | Local SEO, SEO
Voice Search Voice Search is increasing in use for internet searches. With the rise of digital assistance such as “Siri” or “Hey Google” as well as the advent of smart speakers, voice search will obviously continue to increase in its usage. ComScore recently...
by Jason Ruth | Jul 5, 2018 | Website Design
If you have a website or in anyway collect data, I am sure you have heard of GDPR. That term is being thrown around in the Media and likely you have been bombarded by emails concerning its implications. Much of the talk and information that I have seen and heard...
by Jason Ruth | Jun 5, 2018 | Local SEO
It’s likely you have heard that you need a local marketing strategy. But what is Local SEO? Local SEO is the marketing term, it can be more commonly known as local search. The idea is to provide a more integrated approach to the marketing of a brick and mortar...
by Jason Ruth | Apr 5, 2018 | Website Design
One of the biggest decisions in designing a website is deciding on a content management system (CMS). The reason you want a content management system is that they make updating a website much easier. A content management system makes updating a site with no experience...
by Jason Ruth | Aug 5, 2017 | Pay Per Click
Google will now show your My Business ratings and reviews long side your Google Adwords Advertising. This is important because now your My Business listing results become a major factor in internet marketing. To show these ads you will need to use local extensions....
by Jason Ruth | Jun 5, 2017 | SEO
Being in the search engine marketing business, I am often asked about how a site catalogs web pages and how it can determine searches. A search engine’s goal is to provide the most relevant searches possible. If they don’t provide that then people will stop using...
by Jason Ruth | Jan 5, 2017 | Google, SEO
Google has recently partnered with 6 food delivery providers across the United States to allow you to quickly place online orders directly from a Search Engine Results Page (SERP). Individuals searching for local restaurants will see “Place an Order”...
by Jason Ruth | Jun 1, 2016 | SEO
One of the best ways to boost your site’s SEO ranking is through backlinks. These are links from other websites to your site. When Google first began as a search engine, backlinks were a major method used in determining type of content on the site, as well as, the...
by Jason Ruth | May 1, 2016 | SEO
Google announced that on April 21st they will make a change to their search algorithm. That change is to create a more mobile friendly algorithmic change. If your website is attached to Google’s webmaster program, then you may have seen, over the last month, a...
by Jason Ruth | Sep 1, 2015 | Pay Per Click
Microsoft Bing is now upgrading their Ad Service to allow internet marketers to target individual devices. As of yesterday, Bing will now tack on Smartphone targeting onto any current PC or Tablet only for advertising campaigns. This now helps Bing advertising...